GURUGRAM: Bharti Airtel, a leading telecommunications company, and tech giant Google Cloud on Tuesday entered into a long-term partnership to accelerate cloud adoption and deliver generative artificial intelligence (GenAI) solutions in India.
This strategic collaboration will offer a suite of cutting-edge cloud solutions from Google Cloud to fast-track cloud adoption and modernisation for Airtel clientele, the Airtel said.
In addition, Airtel is set to provide a variety of cloud-managed services to its customers, which consist of more than 2,000 major corporations and one million up-and-coming businesses. Through this collaboration, the two companies are targeting the large and growing Indian public cloud services market, which is expected to reach, according to the International Data Corporation (IDC), $17.8 billion by 2027, the company said.
The two companies will bring together their unique strengths of connectivity and AI technology to develop industry-leading AI/ML solutions that Airtel will train on its large data set, it said.
Airtel will extend these advanced capabilities to its B2B customers in India and globally
To power its cloud-based solutions business, Airtel has set up a managed services center in Pune with 300+ experts who are being extensively trained to champion Google Cloud services and develop world-class tech solutions, Airtel further said.
Gopal Vittal, MD & CEO, Bharti Airtel, said: “As India accelerates its digital transformation, cutting-edge cloud and AI solutions will be at the heart and center of this change. We are happy to partner with Google Cloud and jointly address this market opportunity with secure and scalable cloud solutions for government, enterprises, and emerging businesses. Together, we will also accelerate the deployment of Gen AI in the country and unlock its potential to solve problems.”
“Our strategic collaboration with Airtel marks a significant milestone towards our commitment to accelerate cloud and AI adoption in India. Through this partnership, we aim to explore and build transformative solutions that can enhance Airtel’s customer experiences,” said Thomas Kurian, CEO of Google Cloud.
Airtel will also leverage Google Cloud’s Gen AI capabilities to transform its customer experiences and interactions across its offerings of mobile, broadband, and digital TV and to streamline its internal processes and operations. It will also extend these capabilities to its B2B customers in India and globally, the company said.
Airtel will extend these advanced capabilities to its B2B customers in India and globally, it added.
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